Overview
A new product line from Purité has just been re-launched, with the slogan “Sức mạnh từ cánh hoa – Lưu hương lâu, da mềm mịn”
It's means that The power of petals - Long lasting smell, smooth skin, spread this slogan and emphasize the product's USP. Purité want a social campaign to promote it in a lively and successful manner. Recognize that beauty should be treasured and appreciated, and that each Purite product has a hidden smell story dedicated to girls with their own unique personalities. I have romanticized the environment inside each shower gel bottle into a mythical, enchanting and poetic space of girls. Tailored to each person, the interior space will transform to tell a separate story with the highlight throughout are drops of color.